Tricky … love the name. One of his posts catching my eye was Secrets of Successful Brands.
Successful brands resonate at an emotional level beyond the product we buy and the service we receive. These brands stand for something that people value. They create the expectation of a different type of experience. They are recognised as ‘my kind of company, my kind of people’. Their customers are proud to be associated with the brand.
We cannot give you all of the answers, but we can give you the questions. If you invest the time to answer the following questions we believe that you will have the magical ingredients upon which you can develop a unique, exciting and healthy brand.
The questions can be found in the rest of the article at Secrets of Successful Brands.
Blog description:
Although most postings will have a fairly strong measure of branding, I am going to be blogging on a pretty broad spectrum of topics; Interactive design, gadgets (Including my new tablet PC), new applications/ technologies and business strategy. Please dig-in and find the bits that interest you the most. Have an awesome day!
EDITED: Tricky Business has moved to tricky business at spaces.
Technorati Tags: applications, business strategy, gadgets, interactive design, technologies
<< -- Please report dead blogs via the contact form -- >>
Recent Comments